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Why We Post Prices Online

  • Writer: Steve Smith
    Steve Smith
  • Feb 5
  • 2 min read

Starting in 2026, we made the decision to post our prices online.


We did this because serving the audiology community is not limited to the moment a system is installed in a booth. It also includes the process clinicians go through when they are evaluating new equipment. That process takes time, and we believe it deserves clarity.


We know there are multiple options available for VRA systems and accessories. We also know that Flex is not always the lowest-priced option. We are comfortable with that. We believe we offer the best overall VRA solution available today, and we are proud of the level of quality, reliability, and design we deliver at a competitive price point.


If we are confident in our products and our pricing, we believe that confidence should be visible. Posting prices allows clinicians to quickly understand whether Flex fits within their budget before investing time in conversations or demos. It respects their time and supports more straightforward, productive discussions.

Most importantly, this approach reflects how we prefer to do business.


Transparent pricing encourages honest conversations, realistic expectations, and long-term relationships built on trust. For clinics who value that approach, we are happy to be open from the start.


If you have questions about configurations, options, or what makes the most sense for your clinic, we are always happy to talk.


A Note for International Customers


For our international customers, please note that all published prices are listed in U.S. dollars (USD) and do not include shipping, duties, taxes, or other fees that may be associated with international purchases. These costs can vary by country and region.


We are always happy to work with your local international distributor to help clarify estimated total costs or discuss logistics in advance so there are no surprises.

 
 
 

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